COMMUNICATION RESEARCH GROUP - GIC 1

COMMUNICATION RESEARCH GROUP - GIC 1

The Communication Research Group (GIC 1) contributes to create critical thinking in social communication that enables people to adapt to new concepts which emerge from new information communication technologies, democracies that imply respect for diversity, interculturality and citizen participation. 

Participation refers to the concept of "communicative citizenship", by Jesús Martín-Barbero, who synthesizes the role of communication in social and political participation. Thus, the concept of the right to communication places human beings, not the media, as the center of action and thought in Social Communication. This right implies recognizing it as a human need, a social process and even the basis of civic organization. In this regard, we believe research is the basis of academic activity necessary for the development of knowledge that will allow critical thinking required by Social Communication in the country and the region.

Coordinator:

Tania Francisca Villalva Salguero Mgst.


Contact:

tvillalva@ups.edu.ec


Lines of research 

Communication, interculturality, languages

Media narratives

Gender

Popular and community communication